Digital Service Innovation

Rocket your ideas forward with a 'Digital Innovation Lab'.

Corporate innovators typically have significant obstacles inhibiting their digital service innovation. Time constraints, resource limitations and legacy technology are just a few of the issues in their way. So Freshify created a solution for corporations to spin up a ‘skunkworks’ or ‘digital innovation lab’ and enable them to quickly move around these issues, and focus on their strengths to create market leading digital services.

Why do 'SkunkWorks' or 'labs' work?

Corporations need budgets, procedures, many employees, processes and technology standards, and other protocols to operate. Yet, these are the very things that inhibit innovation. So how can corporations have the best of both worlds?

Plug-in experts who do this every day.

Startups zoom past established companies in the creation of new products because they do not have established structures, data, technology and procedures, slowing them down. Whereas, a corporation that frees themselves from these constraints by creating an outside team or 'Lab' can dramatically increase their likelihood for success over the startup.

Create Multidisciplinary Expertise A 'Lab' model can provide a cross-functional and industry specific team of strategists, designers, engineers, and marketers who work collaboratively to create holistic, innovative solutions tailored to the project needs. And this happens much faster and more effectively than a corporation can achieve internally.

Benefit from Proven Methodologies

An experience plug-n-play or 'pop-up' team brings refined processes, best practices, and industry insights to maximize the likelihood of success and minimize risk in your digital product development journey.

Absorb the knowledge of the Innovation Team

As your company works with the 'pop-up' lab, infusing their own people, knowledge and new processes are learned, new technology is absorbed, and the corporation has the option to continue with the partnership or learn from and replicate from it.

Expand rapidly...

Or the corporation can expand the innovation Lab and team with more projects, more of it's own members or more of the out-sourced members. Either way, the corporation is rapidly improving, launching products and expanding their knowledge base.